Malnutrition among children under 5 years is a big problem in certain sections of our communities across India. As a conscientious brand with heft to help do something about it, Quaker launched the Bowl Of Growth program. Bowl Of Growth is designed specifically with the objective of building awareness of this problem and creating solutions to help mitigate it in the short and long term. This is done in collaboration with partners that are doing some exemplary work on the ground.

Our role was to create a video to launch this nutrition program which shed light on the challenge, showcased what Quaker is doing about it and urged people to help in ways they can. This emotionally charged telling is one of the videos we really love and are proud to support Quaker to help make a difference.